How does it work?
01 Introduction and objectives
We start with an introductory meeting, during which we understand your company’s needs and goals.
02 Audience research and competitor analysis
We analyze your audience and competitors to ensure that the content matches your brand and resonates with your target audience.
03 Content planning
We develop a content calendar that ensures strategic communication and consistent content flow.
04 Filming and editing
We organize filming and create the necessary video material, which we then professionally edit, adjusting the dynamics, effects, and subtitles to suit the TikTok format and brand style.
05 Content coordination
We coordinate the video and make corrections if necessary.
What are the benefits?
Creating TikTok content helps:
- Reach a wide and active audience in Latvia, where the platform is used by around 900,000 people per month, generating more than 2.6 million videos and 7.2 billion views.
- Engage different generations, as one in five Latvian residents is an active TikTok user, and as many as 20% of middle-aged people regularly use the platform.
- Increase engagement and create emotions that encourage viewers to become customers.
- Boost sales, as global data shows that approximately 33% of TikTok users have purchased a product after seeing a video.
- Stand out from the competition with authentic and creative content that attracts attention and builds trust.
- Build a closer connection with your audience by showing the human side of your brand.
- Increase organic reach, as the TikTok algorithm allows content to reach viewers outside your circle of followers if it is creative and holds the viewer’s attention.

How to develop a TikTok profile with limited resources: a MySushi case study
In this case study, we look at how the sushi restaurant chain MySushi organically developed its TikTok profile without paid advertising. Through a targeted content approach, regular posting and videos tailored to the platform, over 297 000 views were achieved in one year and a new audience was attracted beyond existing social followers.

Recognised faces, convincing results: the “3 Billion More Trees” campaign continues
EU initiative "3 Billion Trees More" in Latvia - information and public participation campaign on tree planting and registration on MapMyTree.eu.

What can be achieved for an education brand in 90 days with limited resources: the example of Acton Academy
Acton Academy – an international educational movement that arrived in Latvia in 2024. The school is based on a unique approach where children learn through practical projects, discussions, and responsibility for their own learning path.

1.7 million views and +77.8% new audience engagement on TikTok
Mustangs Driving School wants to increase brand awareness and attract new customers by using TikTok as its main digital communication channel.





