{"id":1040,"date":"2025-08-27T04:10:10","date_gmt":"2025-08-27T01:10:10","guid":{"rendered":"https:\/\/spredd.eu\/case-study\/238-4-increase-in-organic-reach-on-facebook\/"},"modified":"2025-10-15T06:53:58","modified_gmt":"2025-10-15T03:53:58","slug":"238-4-increase-in-organic-reach-on-facebook","status":"publish","type":"case-study","link":"https:\/\/spredd.eu\/en\/case-study\/238-4-increase-in-organic-reach-on-facebook\/","title":{"rendered":"238.4% Increase in Organic Reach on Facebook"},"content":{"rendered":"<h1>238.4% Increase in Organic Reach on Facebook<\/h1>\n<h3>Client:<\/h3>\n<p><a href=\"https:\/\/www.home4you.lv\/lv\/\" target=\"_blank\" rel=\"noopener\">Home4you<\/a> furniture showroom and online store: <a href=\"https:\/\/www.facebook.com\/@home4youlatvija\" target=\"_blank\" rel=\"noopener\">https:\/\/www.facebook.com\/@home4youlatvija<\/a><\/p>\n<h3>Project Goal:<\/h3>\n<p>The client wanted to increase brand awareness and audience engagement on Facebook.<\/p>\n<h3>Solution:<\/h3>\n<p>2023. the Facebook page was dominated by static content with minimal video usage.<br \/>\nIn 2024, in the second half of the year, a strategy was implemented where every third post was in video format, showcasing:<\/p>\n<ul>\n<li>Showroom furniture and interior solutions;<\/li>\n<li>Customer experiences;<\/li>\n<li>Engaging content and real-life situations to create a more personal connection with the audience.<\/li>\n<\/ul>\n<h3>Results:<\/h3>\n<p>Organic reach increased by <strong>238.4%<\/strong>, reaching 97,436 users.<br \/>\nTotal reach increased by <strong>9.4%<\/strong>, reaching 668,369 people.<br \/>\nVideo views increased to <strong>319.7K<\/strong> (473.1%).<br \/>\nEngagement metrics improved by <strong>7.2%.<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-357 size-full\" src=\"https:\/\/spredd.eu\/wp-content\/uploads\/2025\/08\/izaugsme-Home4you-1.png\" alt=\"growth for the Home4you brand\" width=\"961\" height=\"600\" srcset=\"https:\/\/spredd.eu\/wp-content\/uploads\/2025\/08\/izaugsme-Home4you-1.png 961w, https:\/\/spredd.eu\/wp-content\/uploads\/2025\/08\/izaugsme-Home4you-1-600x375.png 600w, https:\/\/spredd.eu\/wp-content\/uploads\/2025\/08\/izaugsme-Home4you-1-300x187.png 300w, https:\/\/spredd.eu\/wp-content\/uploads\/2025\/08\/izaugsme-Home4you-1-768x480.png 768w\" sizes=\"auto, (max-width: 961px) 100vw, 961px\" \/><\/p>\n<h3>Conclusions:<\/h3>\n<p>This strategy proves that quality video content helps achieve significant organic growth and brand awareness.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Home4you furniture showroom and online store wanted to increase their brand awareness and audience engagement on Facebook.<\/p>\n","protected":false},"featured_media":787,"template":"","meta":{"_acf_changed":false},"class_list":["post-1040","case-study","type-case-study","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>238.4% Increase in Organic Reach on Facebook | Case studies | Spredd<\/title>\n<meta name=\"description\" content=\"Home4you furniture showroom and online store wanted to increase their brand awareness and audience engagement on Facebook. Case Study: 238.4% Increase in Organic Reach on Facebook Home4you - furniture showroom and online store. Project goal: The client wanted to increase brand awareness and audience engagement on Facebook.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/spredd.eu\/en\/case-study\/238-4-increase-in-organic-reach-on-facebook\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"238.4% Increase in Organic Reach on Facebook | Case studies | Spredd\" \/>\n<meta property=\"og:description\" content=\"Home4you furniture showroom and online store wanted to increase their brand awareness and audience engagement on Facebook. Case Study: 238.4% Increase in Organic Reach on Facebook Home4you - furniture showroom and online store. 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